April 2023

Project Introduction-New China Life-NCI

Implementation of NCI-New China Life Insurance (www.newchinalife.com) Technical Support Strategy In order to meet regulatory and better customer needs, NCI realized that customers can obtain various product information and purchase products from mobile applications, and discover complete product cycle services such as policy payment, consulting, insurance coverage and claims settlement. In addition, NCI can collect customer information and activity preferences as users use each service, making the NCI App an important source of NCI customer data. At the same time, NCI App can also carry out a series of online promotion through user information and user preferences, including online operation, business promotion, intelligent recommend and other capabilities. At the same time, NCI App also contributes back-end services and customer data with other NCI businesses, reducing siloed development and data silos.

APP Server is positioned as an intermediate management system for NCI Internet services. The system can create global user and customer master data in real time, and integrate static customer result information provided by various back-end data systems to provide service support for front-end service systems and channel systems.

NCI needs to address business challenges and issues

1. NCI's wide range of businesses and products are scattered in independent business systems, which cannot provide timely data services for the company's new business expansion.

2. The existing NCI business systems can not meet the needs of insurance, customer information, information maintenance, renewal, product introduction and so on.

3. NCI's various business systems cannot effectively collect and process customer information, limiting the depth and breadth of customer service.

4. Inability to effectively integrate NCI customers' insurance policies and claims information, affecting the customer service experience.

5.NCI cannot effectively provide customers with personalized services. If customers need to change policy information, they need cumbersome manual operations.

6.NCI is unable to effectively analyze the consumer behavior of customers to provide more personalized insurance products and services.

7. NCI is unable to effectively manage customer complaint information and complaint handling efficiency.

8.NCI is unable to effectively analyze customer complaint information to improve customer service quality.

9. NCI is unable to effectively manage customer claims information and the efficiency of claims processing.

10.NCI needs help to effectively promote new products and services to increase the company's revenue.

Hank times to this project

In the architecture design of the project Hank Times, in order to provide more humanized services, we positioned the user center module as an intermediate management system. The data sources mainly cover the old and new core systems, customer management platform, NCI App, official website, official microblog front-end system, points system and payment system. And the user center module as a service provider, for the front-end channel to provide the user's customer number, account number, identity, portrait label and other people-centered information management services. The User Center module provides:

-Front End Registration and Login Service
-User information input/change service
-Authentication Call Service
-Query service

At the same time, we retain customer-level label information; customer label information is processed by the customer management platform system and synchronized to the user center module; the user's device label, behavior label, and location label are provided by the front-end system and combined with the user center module to provide real-time query services to the outside world.

App Server is positioned to coordinate the association between the front-end and NCI back-end new core system, Cloudwing user center, Cloudwing payment center, authentication center system, electronic policy platform, points system, asset management, pension system, and provide registration and login services, user information entry/change services, front-end authentication call services, query services, insurance operations, premium payment operations, etc.

Hank Times' Services and Solutions for NCI

1. Solve the problems of incomplete data integration and information islands within NCI, raise awareness of the value of internal data, fully exploit the value of data, apply customer data to analyze customer needs, develop products, operate enterprises and price risks;

2. Through the construction of the NCI App system, we provide various types of data for actuaries to price products and make scientific decisions using big data. NCI App system helps the insurance industry to carry out accurate marketing, so that NCI insurance can design insurance products according to customer needs, so that more customers can enjoy the reasonable financial services of NCI insurance;

3.NCI App system transforms its own business and management processes through the concept and technology of big data, and enhances the pertinence and effectiveness of supervision;

4.NCI App system provides practical distributed and big data analysis solutions to help insurance companies better understand customer needs, accurately locate customer groups, and improve marketing effects;

5.NCI App system uses big data technology to mine customer behavior characteristics and improve customer service quality; improve risk control to help insurance companies better grasp risks and reduce risk losses; optimize organizational structure and improve business operation efficiency;

6.NCI App system provides effective regulatory services for insurance companies, realizes intelligent supervision, improves regulatory efficiency and reduces regulatory costs.

Comments

Hank's new technology and business development model provide innovative ideas for the construction of NCI system. It enables NCI to use big data technology to process and analyze data from multiple heterogeneous sources, give full play to the initiative of data value, realize convenient and scientific supervision of NCI, and play a role in building a benign and stable enterprise operation ecological mechanism and guarantee for NCI.